| Hi , Running a successful social campaign is difficult.
Your timing has to be right, the message has to be right and it needs to have a positive impact on the bottom line. All this in an increasingly crowded social media space.
Our latest report shows you how to improve every step of your social campaign strategy using insights from social media analytics. With the holiday retail season underway, we used examples from the e-commerce industry - from social conversations about Christmas and smartphones, to the campaign strategy of Amazon and eBay - to provide examples of how to: - Boost campaign efficiency by using social data to understand seasonal trends and identify trending products
- Optimize social marketing tactics by tracking key social metrics and uncovering the secrets of competitor success
- Determine ROI by integrating social data with revenue to understand which platforms deliver the best results
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